Louise has worked in FMCG in a variety of commercial roles for more years than she cares to admit! Her first ‘on-the-road’ sales job was working for Booker as a Catering Development Manager. Since then, she has worked across UK Grocery Retail, Foodservice & Wholesale for brands such as Coors Brewers, Butcher’s Pet Care, Rowse Honey & Pukka Pies, before moving into commercial consultancy in January 2025.
“Doing Bike Bosnia in 2022 gave me the push I didn’t realise I needed to reassess what I want from life and what really makes me happy; an opportunity to take stock, make changes & prioritise myself. It was one of the hardest & most rewarding experiences of my life! Ride Vietnam in 2024 was equally as impactful, [albeit with less physical scars!] creating bonds & partnerships that enabled me to make the exciting decision to branch out on my own!
Seeing first-hand the incredible work MAG do whilst standing in some of the most beautiful, peaceful valleys I’ve visited always highlights how privileged our lives here in the UK are, and it breaks my heart that so many children around the world can’t even walk to school without fear of treading in the wrong spot… So I’m back for Tanzania in 2025 to complete my hat-trick!”